Stop guessing what to post.
The ACCLA Framework is one simple system for social media managers and VAs. It tells you what to post, why you're posting it, and what result to show your client at every step, from stranger to fan.
Regular price ₱5,000You save ₱1,503
Taught by Joanna Ramos, 6+ years and 60+ client accounts
one stage at a time
Why so many VAs stay underpaid, overwhelmed and easy to replace
A client isn't paying you for posts. They're buying their focus back, and they want results: more people finding them, following them, messaging them and paying them.
One: You freeze
You stare at a blank caption box and don't know where to start. Almost everyone goes through it.
Two: You run out of ideas
Week one is great. By week two you're copying whatever's trending, even when it has nothing to do with your client.
Three: You can't turn a person into content
You see your client as one thing, like "the fitness coach," and post about that one thing until you run dry.
Built for the platforms your clients are on
ACCLA works the same way on every platform, and every template opens in apps you already have.
Where your clients grow
Instagram
Facebook
TikTok
YouTube
Where your templates open
Microsoft Word7 templates
Microsoft Excel4 templates
Google DocsOpens the Word templates
Google SheetsOpens the Excel templates
You don't need more ideas. You need a system.
Every follower your client gets goes through the same five stages. Once you can see the stage, you know your job, and you know exactly what to show your client at the end of the month.
One that tells you
- what to post,
- why you're posting it,
- and what result to show your client.
That's what ACCLA is for.
- AAwareness
- CConsideration
- CConversion
- LLoyalty
- AAdvocacy
It's the system Joanna built from 6+ years and 60+ client accounts, and it's the one she still uses on real client accounts today.
Kaya mo 'to, bhe.
Every follower goes through the same five stages
At each stage, your client's audience is asking one question. Once you know the question, you know your job and the result to show your client.
Stage 1: Awareness
They ask "Who is this?"
Stage 2: Consideration
They ask "Can I trust them?"
Stage 3: Conversion
They ask "How do I get this?"
Stage 4: Loyalty
They ask "Why should I stay?"
Stage 5: Advocacy
They ask "Who should I tell?"
It's a loop, not a line. Every review, share and referral brings a brand-new stranger to Awareness, so a client who does this well keeps growing.
A framework you won't find in any other course
ACCLA is my own system, built from 6+ years and 60+ client accounts. Most courses teach you tactics one platform at a time. ACCLA teaches you how to think about every client, on every platform.
Most social media courses
- Teach one platform or one tactic at a time
- Give you a list of tips, then leave you to connect them
- Stop at "post consistently"
- Use generic examples that don't match your clients
The ACCLA Framework
- Starts with the question your client's audience is asking at each stage
- One system you can use on any client, on Instagram, Facebook or TikTok
- Goes past posting to followers, leads, loyal customers and referrals
- Five practice clients from real niches: a nutritionist, a real estate agent, a fitness coach, a restaurant and a wellness studio
Built for people who manage social media for someone else
This is for you if
- You're a social media VA or manager, new or growing
- You freeze or run out of ideas a week into a new client
- You want to show clients results, not just a full content calendar
- You want portfolio pieces from real practice work
It's not for you if
- You want a hack that promises viral posts overnight
- You're looking for paid ads training
- You won't do the activities
Regular price ₱5,000You save ₱1,503
Five stages. Five practice clients.
One system for every client you'll ever have.
One module per stage, with a practice client in every one
Every module follows the same four steps, so you always know where you are. You finish each one with something you can put in your portfolio.
By the end, you'll be able to
- Turn one client into nine content pillars and plan a month of posts
- Build a profile that passes the 8-second test
- Map the seven steps from a post to a booked call
- Keep followers coming back with a cadence you can keep
- Turn fans into promoters with honest reviews and referrals
- Map all five stages for a new client before your first strategy call
What clients actually pay for
- Why the job is results, not posting
- The whole ACCLA system in one picture
- How to set up your activity folder
Get found, and never run out of content
- Turn one client into nine content pillars with the ICE Matrix
- Plan a month from three captures
- Templates: ICE Matrix Worksheet, Content Calendar
Build a profile that passes the 8-second test
- Find out where visitors drop off with the follow rate
- Fix the photo, name, bio, highlights and three pin posts
- Templates: Bio and Pin Post Planner, First-Impression Scorecard
Turn followers into paying clients
- Map the seven steps from post to booked call
- Remove the friction that loses buyers
- Templates: Conversion Path Map, Lead Tracker
Keep them coming back
- Set a cadence you can keep, with one weekly anchor
- Run the 30-minute daily engagement routine
- Templates: DM Response Templates, Daily Engagement Checklist
Turn fans into promoters
- Activate the four advocate types: Sharer, Referrer, Reviewer, Creator
- Ask for honest reviews the right way, with no rewards attached
- Templates: Advocacy Activation Plan, Review Request Messages
Take one client around the full loop
- Map all five stages for a new client, the way you would before your first strategy call
- Template: ACCLA Stage Map
A peek inside
Every module opens with the problem. The fixes are inside.
Learn it, practice it, keep it
Go at your own pace on your phone or laptop. Each module follows the same rhythm.
- 1
Watch
Short video lessons, 3 to 5 minutes each. Narrated in casual Taglish, with English on screen.
- 2
Practice
Activity videos walk you through a practice client. You do the work with ready-made templates.
- 3
Check
A short quiz at the end of each module shows you what stuck.
- 4
Keep
Finish with 5 portfolio pieces, a full ACCLA Stage Map and a certificate of completion.
Save your spot
Six months of access to every lesson, activity and template. Early-bird price for the first 48 hours.
- 19 video lessons across 7 modules3 to 5 minutes each, narrated in casual Taglish with English on screen.
- 12 activities with 5 practice clientsA nutritionist, a real estate agent, a fitness coach, a restaurant and a wellness studio.
- 11 ready-to-use templates (Word and Excel)7 in Word and 4 in Excel, yours to use with your own clients.
- 7 quizzes to check what you learnedA short quiz at the end of each module shows you what stuck.
- Certificate of completion and badgesPlus 5 portfolio pieces and a full ACCLA Stage Map.
- Access to the student communityLearn alongside other social media VAs and managers.
Regular price ₱5,000You save ₱1,503
Early-bird price for the first 48 hours, then ₱5,000.
All sales are final. If you're charged twice or can't get into the course because of a problem on our side, email [email protected] and we'll fix it.
This is the system I use on real client accounts
Before and after numbers from accounts I've managed, straight from the platforms' own screens.
Instagram · Medical and health
Facebook profile
Instagram dashboard · 30 days
Facebook profile
YouTube channel
Instagram views
Instagram · New account case studyClient names, photos, handles and bios are hidden to protect their privacy. Results depend on effort, skills and circumstances; nobody can promise specific numbers.
Trusted by a community that already learns from me
Screenshots from Joanna's Facebook page reviews. Reviewers' names and photos are hidden to protect their privacy.
Thinking about...
Here are the questions most VAs ask before they start, answered straight.
Sige, I'm in- "Beginner pa lang ako. Kaya ko ba 'to?"
- Kayang-kaya. ACCLA is built for social media VAs and managers, new or growing. Every module opens with the problem, then walks you through the fix with a practice client.
- "Wala pa akong client."
- You practice on five clients from real niches: a nutritionist, a real estate agent, a fitness coach, a restaurant and a wellness studio. You finish with 5 portfolio pieces you can show.
- "Busy ako. How much time do I need?"
- Lessons are 3 to 5 minutes each, and you have 6 months to finish at your own pace, on your phone or laptop.
- "Can I use this on my clients' accounts?"
- Yes. The templates and frameworks are yours to use for your own learning and your own client work.
- "Sulit ba?"
- You walk away with one system you can use on any client, on any platform, plus 11 templates, a full ACCLA Stage Map and a certificate of completion.
Hi, I'm Joanna
Social Media Marketer · @gaojochoI'm a social media marketer with 6+ years of experience and 60+ clients across 10 countries, 4 continents and 15+ industries. I'm the voice and the face of Bhe-In-Demand, a community helping you go from bhe-ginner to bhe-in-demand.
ACCLA is the system I built from that work, rebuilt for VAs and social media managers who need to know what to actually do on a Tuesday afternoon for a real client.
Before you enroll
How long do I have access?
Six months, counted from the date you buy. Download the templates you want to keep before your access ends.
What language are the lessons in?
The lessons are narrated in casual Taglish, with English text on screen. The templates and written material are in English.
Can I use the templates with my own clients?
Yes. You can use the templates and frameworks for your own learning and your own client work. You can't share, resell or turn them into your own course.
Do I get a certificate?
Yes. You get a certificate of completion when you finish the course, and badges as you complete parts of it.
Can I get a refund?
No. This is a digital course with immediate access, so all sales are final. If you're charged twice or can't get into the course because of a problem on our side, email us and we'll fix it.
How long is the early-bird price?
₱3,497 for the first 48 hours after enrollment opens, then ₱5,000.
How do I get access after I pay?
You get a welcome email with your access to the course. If it doesn't arrive, email [email protected].
I have another question
Email the team at [email protected].
From bhe-ginner to bhe-in-demand.
Learn the five stages, practice on five clients, and walk away knowing exactly what to do this week.
Regular price ₱5,000You save ₱1,503
Early-bird price for the first 48 hours, then ₱5,000.